Wheelson Raises $12.5 Million to Modernise UAE Car Rentals
Dubai, UAE – September 2025: Innovative mobility startup Wheelson has secured an impressive $12.5 million in a Series A funding round aimed at transforming the United Arab Emirates’ car rental market. The funding round was led by Shift Ventures with participation from MENA Mobility Fund and several strategic angel investors.
Founded in 2022, Wheelson has rapidly emerged as a disruptor in the region’s car rental industry through its tech-driven platform. The company eliminates traditional hassles for customers by bringing seamless app-based reservations, contactless pickup and return, and a fleet of connected vehicles equipped with the latest infotainment and telematics solutions.
“Wheelson was born out of the need to provide a truly digital-first car rental experience in the UAE,” said the company CEO. “Our platform empowers users to access a diverse fleet of vehicles in minutes, without lengthy paperwork or hidden fees. This investment will allow us to expand our fleet, build crucial technology partnerships, and cater to growing demand from both residents and tourists.”
The $12.5 million capital infusion will allow Wheelson to broaden its service offering across all major UAE cities, invest in AI-driven fleet management, and roll out a fleet of electric vehicles over the next year. This aligns with the UAE government’s vision to enhance sustainable urban mobility and reduce the nation’s carbon footprint.
Industry analysts have noted that such investments signal a significant shift towards digitisation in the regional car rental sector, with demand for on-demand mobility solutions steadily rising.
Investors expressed confidence in Wheelson’s vision and market momentum. “Wheelson’s strong execution and focus on customer experience put them at the forefront of the UAE’s mobility transformation,” stated a partner at Shift Ventures.
With this latest round of funding, Wheelson is poised to redefine the rental landscape and set new standards for service, convenience, and environmental responsibility in the region.
Team V.INO-LNK
